The societal marketing concept states that companies should try to turn ________
A) deficient products into pleasing ones
B) desirable products into pleasing ones
C) deficient products into salutary ones
D) all of their products into salutary ones
E) all of their products into desirable ones
E
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All assets held by a partnership are
a. co-owned by all partners. b. owned by the partner(s) who purchased the assets. c. owned by the partners based on the percentage of their investment in the business. d. owned by the partnership.
Which of the following best describes the high level of attention given to customers?
A) reliability B) responsiveness C) assurance D) empathy
The capital account balances of a partnership are as follows: Trent, $50,000; Langston, $50,000; and Plank, $50,000 . If Felps pays $80,000 in cash to Plank to buy Plank's partnership interest, the entry on the partnership's books as a result of this transaction would include a
a. debit to Plank Capital, $80,000; b. credit to Felps Capital, $80,000; c. debit to Cash, $80,000; d. credit to Felps Capital, $50,000; e. debit to Cash, $50,000
Sylvia puts forth a great deal of effort in her job and believes that it will lead to good performance. This is referred to as which element of expectancy theory?
A. instrumentality B. valence C. expectancy D. self-efficacy