Concealing information and being overly vague are forms of deception

a. true
b. false


a. true

Communication & Mass Media

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Planning is the first step in the four-step public relations process

Indicate whether this statement is true or false.

Communication & Mass Media

What does the primary evaluative task for a campaign require?

a. reviewing the planned and unplanned steps taken during the campaign b. documenting strategic and tactical steps undertaken throughout the campaign c. understanding campaign results using quantitative and qualitative outcome data d. reporting campaign outcomes to organizational leaders

Communication & Mass Media

Social _____ refers to place in the social hierarchy, which comes from the way society is structured

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

Attraction to the interviewer is the strongest predictor of an applicant's attraction to an organization.

Answer the following statement true (T) or false (F)

Communication & Mass Media