Which of the following is true about writing the history of a discipline?

a. A history of a discipline is one of many ways of reporting research developments.
b. There is a single history for any discipline.
c. There is only one “true” history for a discipline.
d. All histories are written from the same vantage point.


a. A history of a discipline is one of many ways of reporting research developments.

Communication & Mass Media

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Matching advertisers with potential customers with relative precision is

A) behavioral targeting. B) targeted marketing. C) common sense. D) illegal on the Internet.

Communication & Mass Media

What is a crucial divider of media markets?

a. Age b. Language c. Youth culture d. Television

Communication & Mass Media

What are four advantages of using note cards?

What will be an ideal response?

Communication & Mass Media

Persuasion is

A) manipulation. B) threatening a person to change his or her mind. C) twisting the truth by presenting one side of the picture in an attempt to change someone's mind. D) communicating accurate information to a person in an attempt to motivate him or her to voluntarily accept your point of view. E) All of the above are accurate definitions of persuasion.

Communication & Mass Media