The importance of a claim is that it

A. explains how the other parts of the argument connect.
B. is a statement the speaker wants her listeners to accept as true.
C. can always be verified objectively by facts or statistics.
D. provides support for what the speaker stated in her argument.


Answer: B

Communication & Mass Media

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Mass communicators may be forced to defend libel cases in courtrooms thousands of miles from where they live and work, according to the Supreme Court’s decision in:

a) Calder v. Jones; b) Bindrim v. Mitchell; c) Braun v. Chronicle Publishing Co.; d) Herbert v. Lando; e) Gertz v. Welch.

Communication & Mass Media

Of the following phrases or scenarios, which best fits within a collectivist culture?

a. "Looking out for Number One." b. the "Me Generation." c. the Lone Ranger, riding into the sunset. d. "There is no 'I' in the word 'Team.'"

Communication & Mass Media

Concealment and deception occur most frequently in:

a) Focus groups b) Field observation c) Telephone surveys d) Experiments

Communication & Mass Media

Being specific and concrete refers to which attention factor?

A. "The Vital" B. Reality C. Conflict D. Novelty E. Proximity

Communication & Mass Media