Which of the following is NOT an advantage of using telephone interviewing to collect research data?
A) large quantity of data can be collected
B) high sample control
C) good control of the field force
D) good response rate
E) fast
A
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A ________ is a specialized group of consumers and employees whose identification and activities focus around the brand
A) brand community B) brand channel C) brand association D) brand personality E) brand cluster
A measure of a company's overall long-term financial health is the debt-to-equity ratio
Indicate whether the statement is true or false
Which of the following demonstrates the subject--linking verb--complement pattern?
A) Sarah sent a short e-mail message to her staff on Friday. B) Here are the keys to your new four-door Ford Focus. C) The CEO of Apple is Tim Cook, a Duke University graduate.
Laura was employed by Style Unlimited a noted fashion house in Toronto as a fashion
stylist. Her contract of employment with the company provided that upon leaving the employment, she is prohibited from opening up a rival business for the next ten years in any part of Canada. Laura has recently moved to Vancouver and plans to open up her own fashion company. Which of the following is correct? A) The restraint will only be enforced if Style Unlimited can prove that Laura received independent legal advice prior to agreeing to it. B) The restraint will be strictly enforceable against Laura unless she can prove that it is not in her best interests. C) A court will likely find the restraint unreasonable D) Laura can be restrained from opening up her own business E) The restraint will not be enforceable against Laura unless Style Unlimited can show that it is in its best interests.