A good way for most U.S. companies to learn about consumer behavior in other regions of the world is to
A. visit the country and get to know its people.
B. use local marketing research companies in other countries.
C. generalize from U.S. marketing research.
D. conduct global marketing research in the United States.
E. take advantage of the wealth of secondary data that are available.
Answer: B
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Which of the following techniques focuses on listening to customers rather than asking them questions?
A. data visualization B. blog mining C. bee swarming D. heat mapping
Dispatch Hauling Corporation has an online forum where employees can post comments.Eddie posts a racially offensive video on the forum. Dispatch should A) do nothing because Eddie has the right to free speech
B) do nothing because acknowledging the video will give it credibility. C) take action against Eddie to show that racial discrimination is unacceptable atDispatch. D) take action against Eddie because videos can consume considerable bandwidth on a company server.
Describe the two factors that affect how much we need to save to achieve financial goals
What will be an ideal response?
_______ is a text-based protocol with a syntax similar to that of HTTP
A. RIP B. DIP C. SIP D. HIP