Key words are like _______________
a. sign posts
b. flags
c. warning labels
d. clown cars
b
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Which of the following is NOT a common educational and promotional objective in service settings?
a. Build awareness and interest in an unfamiliar service or brand. b. Reposition a service relative to competing offerings. c. Familiarize customers with service processes in advance of use. d. Encourage trial of competing products. e. Recognize and reward valued customers.
Which of the following statements is(are) true regarding performance measures?(A) In general, objective performance measures are better than subjective performance measures.(B) In general, the use of multiple performance measures is better than the use of single performance measures.
A. Only A is true. B. Only B is true. C. Both of these are true. D. Neither of these is true.
A firm that is presently using the economic order quantity model and is planning to switch to the economic production lot size model can expect
a. the Q* to increase. b. the maximum inventory level to increase. c. the order cycle to decrease. d. annual holding cost to be less than annual setup cost.
The Mad Hatter Company owns a machine that manufactures two types of chimney caps. Production time is .20 hours for cap A and .40 hours for cap B. The machine's capacity is 2,000 hours per year. Both products are sold to a single customer who has agreed to buy all of the company's output up to a maximum of 1,000 units of cap A and 6,000 units of cap B. Selling prices and variable costs per unit are shown below. Based on this information, what is Mad Hatter's most profitable sales mix? Cap A Cap BSelling price per unit$80 $60 Variable costs per unit 53 42
A. 1,000 units of cap A and 5,000 units of cap B. B. 5,000 units of cap B. C. 1,000 units of cap A and 6,000 units of cap B. D. 1,000 units of cap A and 4,500 units of cap B. E. 10,000 units of cap A.