Which of the following, if true, least supports Carlson's position to cut the T&D budget?

Question

A) Redirecting Mini-Glee's emphasis to toys that support young children's intellectual development would involve changes in nearly every division.
B) Experts have recently begun to question whether nursery toys really do have an impact on children's intelligence.
C) A previous change in marketing strategy had no appreciable impact on sales of Mini-Glee toys.
D) A recent survey of Mini-Glee employees indicated high levels of job satisfaction among employees.
E) The advertising campaign in foreign markets will involve using different strategies from those directed at American consumers.

Answer 1

Answer: A

Explanation: A) If the firm is planning a major change in direction, then it should anticipate an increased need for training and development. So Choice A is correct: a major new marketing effort would not help if it were not backed up by a greater understanding of early childhood development among employees at all levels. Choice E implies a similar but less dramatic point: advertisers, at least, will need to become aware of cultural issues that will impact their effort to sell the toys in other parts of the world. Choice B, if the experts are right, may eventually impact sales, but the point is not relevant to the corporate decision. Choices C and D are not conclusive either way because they deal with Mini-Glee's efforts before committing to the new line of toys.