According to the elaboration likelihood model in your textbook, one reason that product placement is so successful as an advertising technique is that
a. when it is used, people don't try to defend themselves against the influence.
b. it increases the frequency of exposure to ads.
c. it makes the source appear more credible.
d. it makes the source appear more likeable.
Answer: A
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Waleska is a social psychologist who studies the legal system. Which objectives would she be least likely to pursue in her research?
a. improving the ability of police officers to determine when a criminal suspect is lying b. determining under what circumstances jurors are best able to understand and follow a judge's instructions c. assessing how judges apply sentencing guidelines to complex cases d. identifying the types of psychological disorders most likely to lead people to engage in criminal behavior
Group therapies fail in two ways: members sometimes quit too soon (premature termination) and sometime members get worse rather than better (casualties).
a. True b. False
Marcus is about 1 ½years old. His mother left him at a friend’s house to play for the first time while she took the family car in for maintenance. Marcus did not show distress when his mother left nor did he immediately approach her when she returned. What pattern of attachment is this??
a. ?avoidant b. ?secure c. ?disorganized d. ?anxious-ambivalent
Which of the following is FALSE regarding cardiovascular reactivity?
a. Cardiovascular reactivity varies greatly between individuals. b. Cardiovascular reactivity has been measured in a lab setting. c. It showed the same relation to measures of past discrimination across members of different ethnic groups. d. It refers to the changes in heart rate and blood pressure in response to stress.