Cooper and Fazio argue that dissonance occurs when:
a. behaviour is discrepant with attitude
b. behaviour has significant consequences
c. the individual feels personally responsible for the outcomes
d. all of the above
e. none of the above
Ans: d
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Freud called the id's need to satisfy its animalistic urges the:
a. the pleasure principle b. the idealistic principle c. the reality principle d. the sublimation principle
Concerning Internet surveys, which of the following statements is FALSE?
a. Web-based research has been disadvantaged because of its high cost in time and money. b. Web-based research can reach very large groups of people. c. Biased samples can limit Web-based research because it is not easy to control who actually answers online questionnaires d. Internet studies have provided interesting information about topics, such as anger, prejudice, religion, and other attitudes.
According to Gordon Allport, if a majority of people in the United States show the trait of competitiveness, then, for Americans, this trait would be considered a __________ trait
a. common b. cardinal c. secondary d. source
The ability of a speaker to effectively present pro and con sides of an argument, and then successfully refute the con side should be classified as which one of these variables?
A. Audience B. Message C. Attitude D. Communicator