In the context of the dimensions of the business environment, which of the following is true of the competitive environment?
A. Getting current customers to buy more of one's products is very expensivefor a firm.
B. Convincing potential customers to try one's products for the first time can be quite easy for a firm.
C. Unlike current customers, potential customers can be turned into loyal advocates.
D. Vocal promoters of a firm's products can get the firm new customers effectively.
Answer: D
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Linda Moore is a commission salesperson whose territory for the last nine years has been the entire state of Virginia. Through hard work she has greatly increased her company's business in the region. Now her manager has decided to split the state into two territories. Moore can most likely expect to:
A. earn less sales revenue. B. earn more sales revenue. C. receive additional key accounts. D. be fired from her job. E. gain more customers.
For a given contingent liability, the company has the choice of either recording it on the balance sheet or disclosing it in the notes
a. True b. False Indicate whether the statement is true or false
The work sheet for a merchandising business would not include
a. Cost of Goods Sold; b. a net income or net loss amount; c. a closing entry; d. Purchases; e. an adjustment to Income Summary.
Stage Technologies is a London-based company that supplies engineering solutions for the entertainment industry. It has helped the boy-band Westlife make a flying entrance onto stage and provided stage-rigging packages for Princess Cruise vessels. The company was established in 1994 after a couple of production designers decided that the automation of theater productions could be done more safely and more efficiently by using modular production rather than the old "build-as-needed" formula. The company installs wenches, stage lifts, and other equipment commonly used in stage productions. The equipment is designed so it can be operated from a single console without awkward or heavy lifting. Both opera companies and theaters see the benefit of such a system, but many are reluctant to buy
because of perceived costs. John Hastie and Mark Ager, the company's best salespeople, must design sales presentations that address these concerns.What kind of a close would Hastie be using if during the presentation, he told the theater manager, "Your theater is world-renowned for its attention to production details?" A. Continuous-agreement B. Compliment C. Standing-room-only D. Alternative-choice E. Technology