The computer monitoring of tracking signals and self-adjustment is referred to as
A) exponential smoothing.
B) adaptive smoothing.
C) trend projections.
D) trend smoothing.
E) running sum of forecast errors (RFSE).
B
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The role and importance of a strong brand name is dramatically important in today's global market because of:
A) the emphasis on accountability B) importance of consumer E-commerce C) brand parity in the business-to-business sector D) database mining capabilities of business firms
The Merchant Company issued 10-year bonds on January 1 . The 15% bonds have a face value of $100,000 andpay interest every January 1 and July 1 . The bonds were sold for $117,205 based on the market interest rate of12%. Merchant uses the effective interest method to amortize bond discounts and premiums. On July 1 of the firstyear, Merchant should record interest expense (round to the nearest
dollar) of a. $7,032 b. $7,500 c. $8,790 d. $14,065
A license permits the use of intellectual property for certain limited purposes.
Answer the following statement true (T) or false (F)
Which of the following is the primary business objective of organizations using social media information systems?
A) IS's market share growth B) low cost leadership C) price skimming D) ambush marketing