Prepaid incentives have been shown to increase response rates to a greater extent than promised incentives
Indicate whether the statement is true or false
TRUE
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Sales & Revenue, Inc,discovers that defamatory statements about its policies and products are being posted in an online forum.TransWebInc, the Internet service provider whose users are posting the messages, refuses to disclose the identity of the person or persons responsible. Sales & Revenuefiles a suit against the anonymous users. The plaintiffcan obtain from TransWeb the identity of the
persons responsible for the defamatory messages by a. using the authority of the court. b. gaining unauthorized access to TransWeb's servers. c. deceivingTransWeb into revealing the posters' identities. d. no legal or illegal means.
Under the Family and Medical Leave Act, an employee can take up to 12 weeks of paid leave each year for certain personal and family illness situations
Indicate whether the statement is true or false
For businesses that monitor social networking sites and services for customer and potential customer comments and critiques, it is likely that the business has some type of response mechanism in place
Indicate whether the statement is true or false
Figure 8-1In Figure 8-1 above, Box A represents which stage of the market segmentation process?
A. segment and select the target markets B. establish a marketing protocol C. identify market needs D. link needs to actions E. execute marketing program actions