In response to DVRs, programmers are

a. scheduling more repeats of popular series.
b. using product placement within the program.
c. focusing on made-for-TV movies.
d. developing more specials.


b

Communication & Mass Media

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Campaigns for children's products are designed to encourage parents to buy products for their children even though they may not be required. Which aspect of public relations is ignored in such cases?

a) Public interest b) Performance c) Deliberate d) Management function

Communication & Mass Media

By imagining the logical consequences of communication fears, you

can increase their probability of happening. Indicate whether the statement is true or false

Communication & Mass Media

The idea that we cannot predict the path of a human system is:

a. Wholeness b. Interdependence c. Equifinality d. Hierarchy e. Non-Summativity

Communication & Mass Media

What is the definition of fair use?

a. anything on the Internet b. material that you have been given permission to use c. material that does not require you to name your source d. Fair use does not have a specific definition.

Communication & Mass Media