A study conducted by Scott Hawkins and Stephen Hoch found that under ________ conditions, repetition of simple product claims increased consumers' memory of and belief in those claims, and other items bought without much consideration use a heavy repetition strategy.
A. dissonance/attribution
B. individual response
C. customary learning
D. standard learning
E. low-involvement
Answer: E
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a. True b. False Indicate whether the statement is true or false
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