What is an information advantage?
What will be an ideal response?
an opportunity based on the speaker being better informed about the topic than the listeners
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Ford Motor Company's "Fiesta Movement" has been honored as an excellent use of ________
A) targeted advertising B) database marketing C) direct mail D) social media E) special events
Individualized ways of understanding the world and its contents are known as ______.
a. social constructs b. symbolic constructs c. talking dialectic constructs d. personal constructs
Which of the following is NOT true in regard to the problemsolution strategy?
a. It is only useful for informative speeches. b. The two main sections are the "problem" section and the "solution" section. c. You use it when you want to show your audience how to solve a problem. d. It can be used for informative or persuasive speeches
Describe what costs and benefits are. Provide an example of each
What will be an ideal response?