Which of these communication traditions is associated with Social Exchange Theory?

A. phenomenological communication tradition
B. rhetorical communication tradition
C. socio-psychological communication tradition
D. semiotic communication tradition


Answer: C

Communication & Mass Media

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When a proposition in a persuasive speech focuses on having the listeners judge the worth or importance of something, it is a proposition of

a. fact. b. value. c. policy. d. action.

Communication & Mass Media

"Before the hurricane, the rush of people leaving New Orleans for Baton Rouge was as mighty as the storm surge that was approaching with the wind." This sentence is an example of personification.

Answer the following statement true (T) or false (F)

Communication & Mass Media

What has research revealed about unusual names?

a. Distinctive names can be a symbol of solidarity with a particular community. b. People often have positive appraisals of unusual spellings of names. c. People with unusual names are judged more likely to be hired. d. People often have positive appraisals of unusual names.

Communication & Mass Media

A(n) ____________________ is the person or group of people who decides what information gets through the media to the public

Fill in the blank(s) with correct word

Communication & Mass Media