Briefly describe each of the four quadrants of the BCG matrix.

What will be an ideal response?


Stars are SBUs competing in high-growth industries with relatively high market shares. These firms have long-term growth potential and should continue to receive substantial investment funding.
Question marks are SBUs competing in high-growth industries but having relatively weak market shares. Resources should be invested in them to enhance their competitive positions and help them increase their relative market share to become "stars"; otherwise, they are destined to become "dogs" and should be divested when the industry matures.
Cash cows are SBUs with high market shares in low-growth industries. These units have limited long-run potential but represent a source of current cash flows to fund investments in "stars" and "question marks."
Dogs are SBUs with weak market shares in low-growth industries. Because they have weak positions and limited potential, most analysts recommend that they be divested.

Business

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Quarterly planning cycles are recommended for companies that are operating in ________

A) dynamic markets B) static markets C) declining markets D) well-established markets

Business

With reference to cosmetics and over-the-counter drugs, what should the plaintiff prove for the court to conclude that the defendant is guilty of negligent failure to warn?

What will be an ideal response?

Business

Limited liability is:

a. a disadvantage to the corporate form of organization b. an advantage to the corporate form of organization c. an incentive for governments to lower sales taxes for corporations d. a driving force behind the trend of businesses moving overseas e. a clever economic strategy

Business

The classes of all entities to be stored in the database are labeled <>

Indicate whether the statement is true or false

Business