Answer the following statement(s) true (T) or false (F)

1. Touring doesn’t really impact sales of talent’s licensed merchandise and records.
2. Record companies are reluctant to sign acts that don’t have a compelling stage presence.
3. By law, venue operators are prohibited from being promoters of touring acts performing at their
facilities.
4. It is automatic for acts to drop the promoters that launched their early tours for a promoter of
greater stature, indicating there is no loyalty in this segment of music.
5. Talent agencies, including Hollywood leaders William Morris Endeavor Entertainment (W M E) and
Creative Artists Agency (CAA), do the actual booking of venues for tours, serving as middlemen between
the promoter and venue.


1. False
2. True
3. False
4. False
5. True

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