Your textbook explains three goals of informative speaking. In an essay, identify these goals and explain how each can be effectively accomplished by being "audience-centered."
What will be an ideal response?
Answer: The three goals of informative speaking are speak to enhance understanding (being audience-centered means a listener accurately interprets the intended meaning of a message), speak to maintain interest (being audience-centered means the audience will not be bored, as bored listeners will not focus on your message), and speak to be remembered (being audience-centered means helping the audience remember your message, since the day after a presentation, an audience only remembers about 50 percent).
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