Cultural differences are a disadvantage to global organizations.
Answer the following statement true (T) or false (F)
False
A global organization locates each facility based on the ability to effectively, efficiently, and flexibly produce a product or service, using cultural differences as an advantage. Rather than treating differences in other countries as a challenge to overcome, a global organization treats different cultures as equals.
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Which of the following is not a stage in the strategic-management process?
A. Conduct a trend analysis. B. Maintain strategic control. C. Establish the grand strategy. D. Establish the mission and vision. E. Carry out the strategic plans.
The public relations department is the unit in the firm that manages publicity and communications with other groups that are in contact with the company
Indicate whether the statement is true or false
________ combined with affordability determines the product's value proposition
A) Acceptability B) Affluence C) Affability D) Accessibility E) Awareness
Coca-Cola's original marketing strategy that offered a single drink Coca-Cola Classic in a single sized bottle with the advertising theme "Coke is it," is an example of ________ marketing
A) concentrated B) niche C) differentiated D) micro E) undifferentiated