A pediatrician sees five children in her office one winter morning. Because all five have symptoms of influenza, the pediatrician concludes that her community is experiencing an influenza epidemic. The pediatrician has used ________ reasoning.

A. deductive 
B. emotional 
C. inductive 
D. faulty 


Answer: C

Communication & Mass Media

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The FTC definition of false and misleading advertising includes all of the following except ______.

a. taken from the perspective of a reasonable consumer acting reasonably b. a material claim likely to affect consumer behavior c. a specific intent to deceive the consumer d. a representation, practice, or omission likely to mislead the consumer

Communication & Mass Media

John Stuart Mill’s philosophy of “utilitarianism” says which of the following?

A. Justice is possible when decisions are made without considering the social status of the people involved. B. Ethical behavior comes from striking a balance between excess and defect. C. That which is virtuous provides the greatest happiness for the greatest number. D. You should act as though what you do will become a universal law.

Communication & Mass Media

Irving Janis identified groupthink as a phenomenon that occurs in groups that are ______.

a. more concerned with making good decisions than with getting along b. equally concerned with making good decisions and getting along c. more concerned with getting along than with making good decisions d. more concerned with making good decisions than with making money

Communication & Mass Media

This technique involves a six phase process that begins with individuals independently generating ideas and ends with a final ranking of ideas:

A. Delphi technique B. buzz session C. Nominal Group Technique D. brainstorming

Communication & Mass Media