Which of the following categories of segmentation is most relevant for a television channel based
on motoring?
A) price B) climate C) interests D) metro size
C
You might also like to view...
If a marketing researcher decides to use a Likert scale, the researcher has chosen a technique wherein the respondent reviews a statement that shows the amount of agreement/disagreement with some product, service, or concept
Indicate whether the statement is true or false
Railroads are best for carrying coal, iron ore, grain, and lumber over long distances
Indicate whether the statement is true or false
Mary was getting a ride home in John's new car. On the way, a malfunctioning brake caused an accident and both Mary and John were injured. Which of the following statements is true of this situation?
A. Mary can recover in a strict liability lawsuit against the manufacturer of John's car. B. Mary can file a strict liability lawsuit against John. C. Mary can file a negligence lawsuit against the dealership that sold John his car. D. John can file a negligence lawsuit against the dealership from which he bought the car.
Which of the following underlying assumptions for the conceptual framework is the reason the dollar is used in the preparation of financial statements?
A) Economic entity B) Continuity C) Time period D) Monetary unit