What is the difference between self-concept and self-esteem?

What will be an ideal response?


Through self-concept you describe who you are. Through self-esteem you evaluate
who you are.

Communication & Mass Media

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Describe one way in which a speaker can use similarity to increase his or her effectiveness.

What will be an ideal response?

Communication & Mass Media

The ________ model assumes that potential customers must pass through a series of stages beginning with initial lack of brand awareness and ending with ultimate purchase

a. communicative functions b. positioning c. five-stage developmental d. hierarchy of effects

Communication & Mass Media

What does the textbook suggest about building in redundancy in presentations?

A) It could potentially bore your audience because they?ve heard it before. B) I really isn?t necessary for speakers to repeat themselves. C) It gives the audience a chance to catch a point again if they happen to miss it. D) It should only include previews.

Communication & Mass Media

American history is a history of people who made a difference by

What will be an ideal response?

Communication & Mass Media