Discuss the three elements of advertising’s deceptive effects on consumer beliefs
Please provide the best answer for the statement.
Answer: All communication involves three elements: those who originate the communication, the medium used to convey the communication, and the audience who receives the communication. Because advertising is a form of communication, it can be as truthful or deceptive as any other form of communication. These conditions indicate that the deliberate intent to have an audience believe something false by merely implying it is already a deception. They also indicate that the advertiser cannot be held morally responsible for misinterpretations of an advertisement when these are the unintended and unforeseen results of unreasonable carelessness on the part of the audience. The “author” of an advertisement should be taken to include not only the heads of an advertising agency but also the persons who create advertising copy and those who “endorse” a product. By offering their positive cooperation in the making of an advertisement, they become morally responsible for its deceptive effects as long as they knew what they were doing and could have opted out of doing it.
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INSTRUCTIONS: The following problems relate to identifying and evaluating inductive and deductive arguments. Select the best answer for each. Right wing columnist and author Michelle Malkin says that the forced relocation of Japanese Americans to internment camps during World war II was really for their own protection. Therefore, we must drop that silly nonsense that this internment was a
monstrous injustice, and start thinking of it as a humanitarian endeavor. A) Deductive, invalid. B) Inductive, strong. C) Deductive, valid. D) Inductive, weak. E) Deductive, unsound.
Officer: "Can you describe the bank robber?" Al: "Sure, he was between three feet tall and nine feet tall." In this dialogue, Al's statement is overgeneral but not vague.
Answer the following statement true (T) or false (F)
According to van den Haag, deterrence relies on the particular laws of the state a
criminal inhabits.
Indicate whether the statement is true or false.Bluffing could be considered to be ___________
A) a legitimate business activity B) exaggeration C) lying D) all of the above