In an attempt to tailor its products to suit the requirements of consumers in India, LG introduced the aero-comfort system. A remote control is programed to regulate both the air-conditioning and the ceiling fan. Consumers can switch off the AC and increase the ceiling fan's flow once the desired temperature is achieved. This not only increases convenience, but also cuts down electricity charges. LG's aero-comfort system is an example of which of the following?
A) backward invention
B) dual invention
C) country version product
D) straight extension
E) communication adaptation
C
You might also like to view...
Which of the following statements is true regarding the Big Five model of personality?
A. The MBTI is more popular for research than the Big Five model. B. The factor structure of the Big Five model is considered difficult to replicate. C. The Big Five model generalizes across cultures and languages. D. The Big Five model fails to show agreement across self and other rating sources.
A litigious society means that in business the two parties like to ______.
a. build relationships before finalizing a deal b. have dinner in order to finish a deal c. create deals without contracts d. sue each other
The first phase of market planning is to ________
A) identify a target market B) calculate production costs C) develop a value chain D) determine a market position E) analyze the marketing environment
After returning from a fishing trip, Roberto weighed his catch. The catfish weighed 23 pounds, the perch weighed 19 pounds, and the walleye weighed 27 pounds. What was the total weight of his catch?
A) 59 B) 69 C) 57 D) 74