A traditional pharmacy that adds a line of school supplies during August and September illustrates which merchandising strategy?
a. scrambled merchandising
b. trading up
c. selling complementary goods
d. handling substitute products
a
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Interest Income should be included in the Other Income section of the classified income statement
Indicate whether the statement is true or false
Purchasing power takes into account population size
Indicate whether the statement is true or false
Ethical leadership involves influence that is central to the leadership process. This means ______.
A. the ethics of the leader are the ethics of followers B. the process of leadership happens in a one-way environment C. ethical organizations can maintain good outcomes with a few unethical leaders D. leaders have enormous ethical responsibility for how they affect others
Market size, customer convenience and population shifts are all factors related to ________ segmentation.
Fill in the blank(s) with the appropriate word(s).