________ is the goodwill stemming from social relationships.
A. Emotional intelligence
B. Social capital
C. Empathetic goodwill
D. Social empathy
E. Emotional capital
Answer: B
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________ is primarily determined by the ability of the sales force to feed back information regarding competitive programs and customer reactions.
A. Program implementation B. Provision of marketing intelligence C. Follow-up activity D. Attainment of communications objectives E. Personalization of communication
James Keller was an employee at Radical Boards, Inc Radical Boards is a surf and skateboard shop that also sells clothing. While employed there, Radical Board's principal shareholder discovered that Keller had created peep holes in the shop's dressing rooms. When confronted with the peep holes, Keller denied ever using them and indicated that they were there to prevent shoplifting. The shop
manager was told to fire Keller. Shortly after Keller left, a 16-year-old and her mother filed suit because the teen learned, through conversations with Keller, that he had seen her in the dressing room while she was trying on swimming suits. Keller was able to describe her not-generally-seen birthmarks to her. Keller has applied for a position at a summer camp for girls, ages 14-18. The camp director had called Radical Board's manager and asked for a reference on Keller. Radical Boards: A) has no liability to the girls or their parents. B) enjoys an employer privilege and immunity against such litigation. C) might be held liable for the negligent failure to disclose Keller's history. D) has no liability for the subsequent acts of terminated employees. E)None of the above
Each of the following sells well on the Internet except
A) tobacco. B) travel. C) cars. D) health and beauty.
In a completely randomized experimental design involving five treatments, 13 observations were recorded for each of the five treatments. The following information is provided. SSTR = 200 (Sum Square Between Treatments) SST = 800 (Total Sum Square) The sum of squares within treatments (SSE) is _____
a. 1,000 b. 600 c. 200 d. 1,600