In a public-relations presentation, the speaker should anticipate and prepare for criticism by
a. vehemently defending the position of his/her organization.
b. ignoring potential objections and remaining positive.
c. explaining the organization's plan more in more detail.
d. acknowledging and counteringpotential objections and problems.
d
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Answer the following statements true (T) or false (F)
1.Research reports for a corporate audience should always have a full scholarly literature review. 2.Scholarly reports must always be written in the passive rather than the active voice. 3.Editorial review of a research report includes soliciting the opinions of other scholars that the research meets scholarly standards. 4.Research articles are generally published in scholarly journals within a week or so of being submitted to an editor. 5.In publishing, the term format refers to the standardized headings and style that each publication uses.
Which of the following is an interview-based research method?
A) overnights B) demographic breakdowns C) sweeps D) focus groups
Listening with an open mind with a view toward understanding is which type of listening?
A) critical B) nonjudgmental C) depth D) analytical
We engage in _______ speaking whenever someone calls on us to express an opinion or unexpectedly asks us to "say a few words" to a group
a. manuscript b. impromptu c. extemporaneous d. memorized