Social scientists use the term "salience" to describe how much weight we attach to a particular person or phenomenon.
a. true
b. false
a. true
Communication & Mass Media
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Please lay out the stages of diffusion as they are used in Everett Rogers’ diffusion of innovations model.?
What will be an ideal response?
Communication & Mass Media
What are the two types of analogy?
A. division and composition B. metaphor and simile C. literary and oral D. literal and figurative
Communication & Mass Media
Suzy and Dan met online. They have started to mix their network of other people together through e-mail, social websites, and instant messaging. This is an example of
A) network intersection.
B) network convergence.
C) social networking.
D) network mixing.
Communication & Mass Media
Communication that expresses the speaker's feelings without disparaging anyone else is known as __________ communication
a. ethnocentric b. defensive c. aggressive d. assertive e. disconfirming
Communication & Mass Media