Case-Based Critical Thinking QuestionsCase 8-2Elena is a Marketing Manager for a growing Internet business called Rainmaker Teas. Elena is researching the different types of online ads that are available to use in the launch of their five new white tea flavors.Rainmaker teas has a logo for each category of tea, and in keeping with the rain/sky theme, the logo for the white teas is a white cloud. Elena plans to have a white cloud with some promotional information float across the screen. This is an example of a(n) ____ ad.

A. floating
B. moving
C. animated
D. flash


Answer: A

Business

You might also like to view...

What type of data is found in the general ledger master file?

a. a chronological record of all transactions b. the balance of each account in the chart of accounts c. budget records for each account in the chart of accounts d. subsidiary details supporting a control account

Business

Why do firms make acquisitions? Provide an example of how a successful acquisition increased or protected shareholder value.

What will be an ideal response?

Business

Marketers typically limit their market segmentation analysis to a single variable in order to simplify the process

Indicate whether the statement is true or false

Business

A theory developed by Eli Heckscher and Bertil Ohlin at the Stockholm School of Economics suggests that differences in resource endowments will make developed countries more likely to trade with developed countries whose resource endowments are likely to be very similar, than with developing countries whose endowments are dissimilar.

Answer the following statement true (T) or false (F)

Business