For whom does an auctioneer serve as agent?
A) buyer
B) seller
C) both buyer and seller
D)neither buyer nor seller
C
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When Carrie hosts a party for Mark cosmetics and invites her friends and relatives in an effort to encourage them to purchase some Mark products, it is which method of direct response marketing?
A) trawling B) direct sales C) permission marketing D) a frequency program
With increased globalization and multinational corporate activity, labor unions are under pressure to work together across international borders. This effort is known as _______________________________.
Fill in the blank(s) with the appropriate word(s).
Location is important to a retailer because
A. suppliers charge more to service stores in certain trading areas. B. a desirable location appeals to consumers' emotions. C. location is the major determinant of store image. D. location determines the trading area from which the store must draw its customers. E. convenient location is an essential customer service element.
Instead of trying to find the one best solution, your goal should be to develop a good solution by doing all of these EXCEPT ____.
A. evaluating your ideas B. modifying your ideas C. improving your ideas D. ruminating on your ideas