Corning's Ceramics is a company that produces ceramic parts. Since the company reached an agreement with a cardboard box manufacturer, it has saved about $10 million in packaging costs. Additionally, the box manufacturer has also enjoyed a three-fold rise in sales. Which of the following types of relationship do these two firms have?
A. A solo market transaction
B. A relational partnership
C. A strategic partnership
D. A competitive relationship
E. A functional relationship
Answer: C
You might also like to view...
Cycles defined in years as an evaluation is most related to these categories of business
A) fast food, utilities, long-distance telephone service B) retail shopping, movies C) ice cream, soft drinks and cold remedies D) durable goods' replacement cycles
Select the statements that challenge the idea that marketers cannot be held liable for decisions that any individual makes.
A. Any individual may choose not to buy a marketed product. B. If marketing is ineffective in influencing consumer choice, the marketers selling their services to businesses are committing fraud. C. Marketing addresses populations, not, as sales do, individuals, so no direct causal connection can be demonstrated between a marketing campaign and an individual's choices to buy a product. D. If marketing is effective and does influence consumer choices, it cannot disavow responsibility for the consequences of those choices. E. B and D. F. A and C.
Effective capacity is ______.
A. the maximum rate of output achieved by an operation, a process, or a manufacturing or service facility that is producing under ideal conditions B. the capacity that can be achieved given the actual changes in product mix, machines and equipment that require periodic maintenance, scheduling changes, and workers who take time off for lunch, absences, and other needs C. greater than design capacity D. dependent on the company’s market share
MPR professionals should verify the audience of an NMC because most NMCs are not scrutinized by audit bureaus
Indicate whether the statement is true or false