Answer the following statement(s) true (T) or false (F)
1. One of the advantages of globalization is going through nationalization.
2. Subway and McDonald’s are both good examples of companies that have globalized.
3. When introducing a new product under a global standardized process, teams may perform “upstream functions,” such as identifying the market need, devising strategies, and brainstorming ways to bring the product to market.
4. In the case of a new product, teams working in a foreign country might step in to manage the “downstream functions” that focus on sales and marketing of the product after the launch. These functions are centered on improving the flow of the product to the customer and are most closely related to standardization.
5. The third stage of culture adaptation is Autonomy, which typically occurs after a few months in the foreign location.
1. TRUE
2. FALSE
3. FALSE
4. TRUE
5. TRUE
You might also like to view...
A well-known car manufacturing company introduces a new hatchback model by describing its distinctive features and then stressing the speed and safety qualities of the car
Which of the following is the company using to convey its membership in the hatchback segment? A) announcing category benefits B) comparing to exemplars C) relying on the product descriptor D) using channel differentiation E) maximizing negatively correlated attributes
What is the North American Free Trade Agreement (NAFTA)?
What will be an ideal response?
An organization's value chain can aid in the reduction of non-value added activities
Indicate whether the statement is true or false
Which of the following ratios is the best measure of liquidity?
A) Debt-to-equity ratio B) Times-interest-earned ratio C) Return on assets ratio D) Quick ratio