A company that does not respond to changes in the market has, by default, made a decision about its marketing-mix strategy

Indicate whether the statement is true or false


TRUE

Business

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Oakland Corp purchased land and a building for a combined cost of $500,000 . Oakland must

a. record the $500,000 acquisition cost in an account called Land and Buildings. b. depreciate the $500,000 acquisition cost, less any residual value, over the expected useful life of the building. c. because part of the purchase involved land, record all of the cost in the Land account. d. allocate the $500,000 acquisition cost to separate Land and Buildings accounts based on their respective fair market values.

Business

Answer the following statements true (T) or false (F)

1. One of the easiest ways to assess how the environment influences the guest expectations is the rest room test, which shows how much cleanliness is made a priority. 2. Maintaining the guest mood is best done by maintaining the consistency between what the guest expects to see and what they actually see. 3. Businesses that pay attention to environmental details show employees that they care about guest’s satisfaction and service quality, but not necessarily their own employee satisfaction. 4. With increased level of service comes an expectation of an increased level of service setting. 5.The logical placement of restrooms in a hotel lobby or amusement park is part of functional congruence.

Business

How does the level of involvement affect the type of consumer decision-making process that a person uses?

What will be an ideal response?

Business

Daniel files a suit against Ava, alleging that she failed to pay him for two months' labor at her Choice Cheese Factory. Ava denies the charge and claims that Daniel breached their contract to produce a certain quantity of cheeses and owes Ava damages for the breach. Ava's claim is a? A)?contra charge

B)counterclaim.? C)?counterpoint. D)?cross-complaint.

Business