In today's era of media noise, how can marketers break through the clutter to reach their audience?

A. by producing messages that are the most visible to consumers
B. by producing messages that are relevant to each individual consumer
C. by producing messages that display the brand most creatively
D. by inundating the market with advertising
E. by increasing the communications budget


Answer: B

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Tomas and Saturn are partners who share income in the ratio of 3:1 . Their capital balances are $80,000 and $120,000, respectively. Income Summary has a credit balance of $30,000 . What is Tomas's capital balance after closing Income Summary to the capital accounts?

a. $102,500 b. $22,500 c. $57,500 d. $127,500

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The usual length of a brainstorming session is about four hours

a. True b. False Indicate whether the statement is true or false

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All of the following are search engines you can use when preparing for a speech EXCEPT

a. Google. b. Bing. c. Yahoo! d. Wikipedia.

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Statistical data about the steps that will create the results desired as referred to as ___________________________________

Fill in the blank(s) with correct word

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