The energy industry is under pressure from increased government regulations and environmental agency scrutiny. As a result, Sampson Coal Co. has suffered financial setbacks and reduced benefits and hours. Sampson Coal Co. suffers from low productivity, a high absence rate, pilfering, and increased turnover.Management sends out an employee satisfaction survey, but receives few responses (even though the survey is anonymous). What is the overall state of job satisfaction at Sampson? What steps can management take?
What will be an ideal response?
Job satisfaction essentially reflects the extent to which an individual likes his or her job. Formally defined, job satisfaction is an affective or emotional response toward various facets of one's job. A person can be relatively satisfied with one aspect of her or his job and dissatisfied with one or more other aspects.
Because employees didn't respond to the survey, management can start with "listening sessions" to enhance engagement. Then consider:
1. How can you get a higher survey response? (A raffle? Free coffee? Time to answer the survey at work?)
2. Can you address the big picture concerns (for example, worry about the future of the coal industry), as well as company-specific concerns?
3. Address the concerns in terms of (1) need fulfillment, (2) met expectations, and (3) equity.
4. Management can also commit to sending updates on their plans to protect workers.
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