In Parish v. ICON, where a person was severely injured when jumping on a trampoline and sued its maker and the maker of a safety net for failure to warn, the Iowa high court held that:
a. the makers had no duty to warn because the danger was obvious b. the makers had a poorly designed set of instructions
c. the case could be dismissed because the warnings were adequate
d. produced products that should never have been placed on the market because they are so dangerous that warnings are unhelpful
e. none of the other choices
c
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When building a brand image, it is important that both the brand image and brand messaging be ________ so as not to confuse customers.
Fill in the blank(s) with the appropriate word(s).
Web sites that provide news and entertainment and support a company's PR efforts are known as:
A) company sites. B) transaction sites. C) promotion sites. D) content sites. E) cyber sites.
A culture in which individualism is discouraged would be described as ______ in nature.
a. ethnocentric b. collective c. loose d. dual
Firms may use the allowance method to account for estimated sales discounts, returns, and allowances, as well as for warranties
Indicate whether the statement is true or false