In order for a two-sided refutational message to have a greater positive effective, which of the following conditions must be met?
a. the issue is personally relevant to the audience
b. the refutation of the opposing arguments features sound logical reasoning
c. the objections the speaker addresses are significant
d. the audience must perceive the speaker as credible
c. the objections the speaker addresses are significant
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Which of the following is NOT one of the categories that General Electric considers when making decisions?
A) political B) technological C) philosophical D) environmental E) economic
Answer the following statement(s) true (T) or false (F)
1. Gannett is the United States’ largest Internet provider. 2.The short head is the portion of a distribution curve where a large number of people are interested in buying a limited number of products. 3. The long tail is the portion of a distribution curve where a large number of people are interested in buying a limited number of products. 4. A CD has to sell at least four copies a year in order to justify the shelf space it takes up in a local big box store. 5. Multitrack music recording can now be done at home on a laptop computer.
Research has established that when we perceive people to be polite, we are more likely to agree to their requests
a. true b. false
When selecting which main points to use in your speech, pick the ones most relevant to your thesis and interesting to your ________
Fill in the blank(s) with the appropriate word(s).