Headlines serve all of the following functions except:

a. Capture audience attention
b. Select one's audience
c. Replace body copy
d. Enhance a visual


c

Communication & Mass Media

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Self-concept is easily changed

Indicate whether this statement is true or false.

Communication & Mass Media

"We've learned a lot about counterfeit medicine today

However, what's important to remember is, first, counterfeit medicine is widespread; second, counterfeit medicine is difficult to contain; and third, there are steps you can take to protect yourself from counterfeits." The preceding passage is an example of a(n) a. summary statement. b. "WOW" statement. c. audience relevance statement. d. credibility statement.

Communication & Mass Media

________________ reasoning presents a conclusion first and then supports it using specific cases

Fill in the blank(s) with correct word

Communication & Mass Media

Research suggests that a team approach produces all of the following EXCEPT:

A. reduced perception of favoritism. B. less realistic promotion expectations. C. higher validation of judgment. D. better developmental action planning.

Communication & Mass Media