How do standardization and localization strategies differ?
What will be an ideal response?
A standardization strategy focuses on the similarities among countries and involves marketing essentially the same product to domestic and foreign markets. On the other side of the continuum, a localization strategy focuses on the differences between cultures and involves marketing products uniquely tailored to meet the needs of each market.
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If a company's export products are similar to products manufactured inside the target market, the exported target gains competitive advantage
Indicate whether the statement is true or false
A trial balance is a list of accounts showing the title and the balance of each account
Indicate whether the statement is true or false
Explain the debt ratio and its use in analyzing a company's financial condition.
What will be an ideal response?
Debt and equity securities are classified in ________ securities
a. All of these choices. b. held-to-maturity c. trading d. available-for-sale