When entering another market, threats may come from changes to the brand value propositions and its positioning. Because of this brands need to look at ________________________________ to the country.


a. Adapting the brand image
b. Not entering that country
c. Adapting the product
d. Adapting the language


a. Adapting the brand image

Business

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For the current year, Southern Cross Company reported income tax expense of $45,000 . Income taxes payable at the end of the prior year were $20,000 and at the end of the current year were $27,000 . The deferred tax liability classified as noncurrent that resulted from the use of MACRS for tax purposes and straight-line depreciation for financial reporting purposes increased from $18,000 at the

beginning of the current year to $23,000 at the end of the current year. How much cash was paid for income taxes during the year? a. $33,000 b. $45,000 c. $38,000 d. $47,000

Business

During the decline stage of the product life cycle, alternative channels of distribution are

preferred over the main channels due to decreasing sales. Indicate whether the statement is true or false

Business

A symphony orchestra compares expected ticket sales to actual ticket sales. This approach

a. measures effectiveness b. predicts future sales c. measures customer satisfaction d. measures long-term success e. measures organizational value

Business

Wurst & Wurst is the accounting firm that has been used by the Intercontinental Bank for over twenty years. Ben approached Alfred, a Wurst partner, at a cocktail party. Ben asked about the Bank's stability. Although Alfred knew that the bank's stock was

overvalued because of some loans to third world countries, he felt a considerable amount of loyalty to the bank for being a good customer of his accounting firm. Alfred told Ben that Wurst had just finished an audit of the bank, and that the bank was as sound as the Rock of Gibraltar. The next day Ben bought 1,000 shares of Intercontinental. One month later, the bank's losses became the subject of a major financial scandal. Ben is angry and wants to sue. Does Ben have a case?

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