Which of the following best represents a currently popular strategy among big companies like Apple, Google, and Amazon?
A. Become involved in the community.
B. Seek niches where there is less competition.
C. Get consumers tightly connected to the company's ecosystem.
D. Offer personal or emotional connections to customers.
E. Discourage price comparisons.
C. Get consumers tightly connected to the company's ecosystem.
With big companies, especially big-tech companies such as Amazon, Google, or Apple, the strategy is to get consumers tied not just to a brand or device or platform but to make them captive of the company's ecosystem and to get them connected "as tightly as possible so they and their content are locked into one system," says analyst Michael Gartenberg.
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Which of the following would be included in cash and cash equivalents on the balance sheet?
A) ?Travel advance funds B) ?Undeposited credit card sales receipts C) ?Postdated checks D) ?Certificates of deposit
Taking responsibility for one’s actions is a form of ______.
a. control b. emotional intelligence c. internal accountability d. none of these
________ refers to the body of law comprised of the decisions handed down by courts, rather than specified in any particular statutes or regulations.
A. Constitutional law B. Civil law C. Common law D. Statutory law
Pendergraff Pet Supplies divides the pet market according to the owners' race, occupation, income, and family life cycle. What type of segmentation does Pendergraff use?
A) geographic B) behavioral C) needs D) demographic E) psychographic