Sally quit her job as an auto mechanic earning $50,000 per year to start her own business. To save money she operates her business out of a small building she owns which, until she started her own business, she had rented out for $10,000 per year. She

also invested her $20,000 savings (which earned a market interest rate of 5% per year) in her business. You are given the following information about the first year of her operations.

Total revenue $120,000
Cost of labor 40,000
Cost of materials 15,000
Equipment rental 5,000

a. Calculate her economic costs for the first year.
b. Calculate her accounting costs for the first year.
c. Calculate her implicit costs for the first year.
d. Sally tells you that she would really like to move to a location closer to town but she decided against it because "right now I don't pay any rent and it will cost me $10,000 a year to rent near town." Do you agree with her reasoning?


a. $121,000 = 40,000 (labor) + 15,000 (materials) + 5,000 (equipment)+ 10,000 (opportunity cost of building) + 1,000 (5% of 20,000, the opportunity cost of her savings) + 50,000 (opportunity cost of Sally's labor)
b. $60,000 = 40,000 (labor) + 15,000 (materials) + 5,000 (equipment)
c. $61,000 = 10,000 (opportunity cost of building) + 1,000 (5% of 20,000, the opportunity cost of her savings) + 50,000 (opportunity cost of Sally's labor)
d. No. Although she does not incur a monetary cost for her garage space now, it is an opportunity cost and part of the economic cost of doing business. Sally could just as well rent her space out now, collect the rent and move closer to town.

Economics

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According to the figure shown, Starbucks:

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A. has a dominant strategy to expand.
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C. has first-mover advantage.
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What will be an ideal response?

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