Kayla works for Cellular World Company and has created an ad for the newest version of the U-Phone, using imagery of the American flag and an eagle to convey the idea that the phone gives its users increased freedom. Kayla is based in the United States but developed the ad for use worldwide. Citizens of other countries found the ads offensive and improper. In this scenario, by failing to consider the perspectives of international customers, Kayla was showing ______.
a. parochialism
b. not-invented-here syndrome
c. protectionism
d. nationalism
a. parochialism
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A) collecting data about marketing efforts B) creating marketing efforts C) measuring marketing efforts D) analyzing marketing efforts E) assessing marketing efforts
Tenants may not:
a. engage in illegal activities on a leased property b. be a nuisance to neighbors c. remove valuable property from the premises d. all of the other specific choices are correct e. none of the other specific choices are correct
The justification for the benefits of diversification from mergers include all of the following EXCEPT ________
A) tax loss benefits B) lower cost of debt or increased debt capacity C) direct risk reduction D) liquidity enhancement
The cost of land would not include:
A) Purchase price. B) Cost of parking lot lighting. C) Costs of removing existing structures. D) Fees for insuring the title. E) Government assessments.