Which of the following is not one of the "arts of public speaking?"

A) Style
B) Feedback
C) Arrangement
D) Delivery


B

Communication & Mass Media

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______ refers to using precise words that clarify meaning by narrowing what is understood from a general category to a particular item or group within that category.

a. Specific language b. Vivid language c. Generic language d. Sensory language

Communication & Mass Media

Which of the following is NOT an advantage of Internet advertising?

A) People can print the ads. B) There is less "waste" from reaching disinterested consumers than in other media. C) Advertisers can easily reach niche audiences. D) Advertisers have less competition.

Communication & Mass Media

"98 percent of the 2012 graduates of the Thomas Jefferson School of Law in San

Diego, California, graduated with an average of $168,800 in student debt." This is an example of a(n) a. rhetorical question b. personal reference c. startling statistic d. anecdote

Communication & Mass Media

What is the difference between a brand and a campaign?

What will be an ideal response?

Communication & Mass Media