A conclusion depends upon your purpose in describing the topic. If you write "This computer carries a 10-year warranty on parts and labor," your purpose is a
A) Guarantee. B) Testimony. C) Comparison/contrast. D) Sales.
A
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RealPlan marketers have developed advertisements that show images of families spending quality time together enjoying fun activities
The implication of the ads is that the RealPlan product enables families to organize their busy schedules so well that more time is available for bonding. What are the RealPlan marketers most likely trying to do with these advertisements? A) Stimulate emotional buying motives. B) Examine rational buying motives. C) Appeal to working and single mothers. D) Engage common reference groups. E) Develop lifetime customer value.
A major reason for asking survey questions is to:
A) find out if the customer possesses a viewpoint that may hinder a sale B) find out if your message is getting through to the prospect C) qualify the prospect for making a purchase D) confirm that the prospect understands the basic facts about the product E) collect basic facts about the buyer's existing situation and problem
As opposed to a general partnership, property may not be held in a limited partnership
a. True b. False Indicate whether the statement is true or false
Diversification lowers risk, but it also lowers the expected return
Indicate whether this statement is true or false.