Sunny Brews is a coffeehouse chain based in Boston. It recently introduced Eva, a mild roast, which became immensely popular. This exemplifies ________

A) benchmarking
B) diversification
C) mass customization
D) product development
E) downsizing


D

Business

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In CATI systems questionnaires are left with the respondent to complete at a later time

Indicate whether the statement is true or false

Business

Diversity provides several challenges for decision making. Which of the following are differences in culture that can affect this process?

A) Importance of rationality B) Time orientation C) Believe on individual problem solving D) All of the above

Business

If demand is uncertain, a manufacturer can incentivize retailers to provide high levels of product availability by using

A) high fixed costs. B) buyback contracts. C) low fixed costs. D) zero-cost contracts.

Business

Justin's Lawn & Lot is a small business that provides landscaping and lawn-mowing services in the spring and summer. Justin's usually contracts with customers on an annual basis, with the terms set out at the beginning of the season. This year, the area experienced a significant amount of rain, causing the grass to grow more quickly. Justin's was required to cut the grass every time it grew 2 inches, and no matter how many times it needed cutting, the customer paid the same monthly amount based on the original contract. The price of gas has now grown by 35%, causing Justin's to pay more for their supplies. The demand for gas despite its price represents ________ demand for Justin's Lawn & Lot.

A. elastic B. inelastic C. derived D. joint E. separate

Business