The ________ deal is how the music business operated for decades. It states that the label underwrites the recording, manufacturing, distribution, and promotion of its artists' music.

A. profit sharing
B. license
C. standard distribution
D. 360


Answer: C

Communication & Mass Media

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How you rehearse delivering a scripted speech will depend partly on if you will be using a ________, a stand with a slanted top behind which a speaker stands.

A. visual display B. lectern C. stage D. desk

Communication & Mass Media

As a research technique, focus groups are widely used

A) For randomly selected subjects. B) to help identify attitudes and motivations of important publics. C) to carefully select participants based on expertise or influence. D) To formulate or pretest message themes. E) Both B and D.

Communication & Mass Media

Which of the following threats to internal validity occurs when the researcher's knowledge of the research purpose unconsciously influences her/his treatment of the participants?

a. The experimenter effect b. Observer bias c. Researcher attribute effect d. Selection biases

Communication & Mass Media

What is a ?verbal illustration??

A) a definition B) an example C) an explanation D) a description

Communication & Mass Media