Why should you follow AP style rules when writing news releases?
a. You are sending printed copies to the media.
b. Your client is requiring that you do so.
c. News writing should be more conversational.
d. News items written in AP style get serious consideration.
d. News items written in AP style get serious consideration.
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An advocacy group is best defined as one that
A) raises funds for activist organizations. B) fights for social causes. C) works to elect political leaders. D) opposes societal wrongs at all costs. E) partners with corporations.
Which documents may stipulate quite specific requirements that bidding agencies must meet to land a contract with a firm?
a. Request for proposal b. Return on investment c. Report on policy d. Request for statement
Once you have been granted an employment interview from a company you wish to work for, discuss what you must consider in order to make a good impression with that potential employer
What will be an ideal response?
Answer the following statement(s) true (T) or false (F)
1. When you buy soap or toothpaste, about 10% of the cost goes for advertising.. 2. In surveys, more than 80% of Americans typically agree that most of us buy and consume far more than we need. 3. No products that are potentially harmful to individuals and society are legally available. 4. Until the mid- 1990s, manufacturers of liquor avoided using television in an effort to be socially responsible. 5. Until the 1980s, pharmaceutical companies marketed their drugs only to physicians.